A humanist designer with a 360º approach to problem solving. Inês uses design as a shifter of society, through visual identity, concept and community. Born in São Miguel Island in the Atlantic Ocean between Europe and America in 1994, she graduated in 2016 from the Faculty of Fine Arts of the University of Lisbon in the Communication Design course, where in the final year she was part of the development team of the finalist exhibition and collaborated with the atelier TVM designers. In 2017 she left for Berlin to do an internship at Superunion.
After this period in Germany she decides to embark on a volunteer project at a school in Thailand. On her return to Portugal, she came back with greater motivation to invest in new social initiatives such as Decoding Creativity Barcelona, High Potentials ADCE, The Design Kids Lisbon, OFFF Academy powered by Adobe, Próxima Geração Apolitical Academy, Girls in Tech Columbia University and United Nations SDG. Programs that influenced and defined her path to build her independent design atelier, founding Studio Ayer in 2019, a practice that in 3 years of existence has already collaborated with 12 countries in building +80 projects. She as also pursued a Post Graduation program in Applied Management and Economics at the NOVA business school in Lisbon to reinforce her leadership skills. She holds an MFA in Design Entrepreneurship from School of Visual Arts and Master in Design for Distributed Innovation, a Worldwide experience from Fab Academy and Institute for Advanced Architecture of Catalonia.
Currently she is based in New York working as a Senior Designer at Pentagram and developing project Aliquoti, focused on reducing neonatal mortality for BIPOC women in the U.S. She keeps her scope of interests broad with a keen interest in culture and engineering biotech. Advocating to generate discussions about democracy, climate change and social equity.
PHOTO BY MANUEL MANSO
AZORES >>>> LISBON >>>> BERLIN >>>> BARCELONA >>>> NEW YORK >>>>
AWARDS & RECOGNITIONS
TYPOGRAPHICS
Speaker Call to Action: Unlocking Advocacy
2023
AIGA NY
Speaker at Fresh Grad
2023
THE ONE CLUB OF CREATIVITY
Portfolio Shortlist YOUNG ONES
2023
SVA NEW YORK
Paul Rand Achievement Award
2023
THE ROYAL SOCIETY OF ARTS
Creativity in the Workplace Talk
2023
COLUMBIA BUSINESS SCHOOL
Hack For Good With Girls In Tech — 1st Prize Team Winner
2022
WIX PLAYGROUND ACADEMY
Selected for Europe Online Edition
2022
YOUNG LIONS PORTUGAL
Silver award on design category — 2 times winner
2019 & 2021
OFFF ACADEMY MENTORSHIP
Powered by Adobe & Vasava Studio — Graphic Power Project Winner
2019 - 2020
ADCE FESTIVAL'18
High Potencials — Portugal Representative
2018
ELISAVA BARCELONA
Decoding European Creative Skills — Selected Portfolio
2018
PENTAGRAM LONDON & GOOGLE
The Dots Portfolio Masterclass — Selected Portfolio
2017
GULBENKIAN YOUTH ORCHESTRA
Junges Orchester Junge Deutsch-Franzosisch-Ungarische Philarmonie
2012 - 2015
I BELIEVE THAT LABELS ARE OVERRATED.
HERE ARE MY OPEN JARS OVERFLOWING WITH DIVERSE SKILLS & INTERESTS.
360º approach to problem solving.
Using design as a society shifter.
SERVICES
Branding — Identity — Strategy — Storytelling— Naming — Art Direction — Web Design — Ecommerce — Wordpress Development — UX / UI — Illustration — Packaging — Typography — Print — Signage — Research — Social Media
FEATURED
INTERVIEW
Forbes Portugal
PODCAST INTERVIEW
The struggle of a Graphic Designer
PROJECT SPOTLIGHT
Homebound — AIGA eye on design
RADIO INTERVIEW
Apanhados na Rede RDP
Other features: Design Like Her, Ladies Wine Design Porto, Merge mag, Marketeer,
SVA student spotlight, Panorama Criativo